Latest Articles

What is Targeted Marketing?

What is Targeted Marketing?

Targeted marketing is an approach to raise awareness for a product or service among a specific or targeted group of audiences. Let’s underst...
The Best Audiobook Apps for 2025

The Best Audiobook Apps for 2025

Books are no longer confined to shelves. Whether you enjoy audiobooks while commuting or prefer immersive eBooks at night, these top apps make rea...
App Retention Rate Benchmarks 2025

App Retention Rate Benchmarks 2025

App retention rate is a key indicator to understand why and when the users stop using your app. The app retention rate will measure the number of...
How to Find Someone’s Email ID?

How to Find Someone’s Email ID?

An average person receives around 121 business emails per day. This has led to people stopping publicly posting their email addresses. Along with...
UA to GA4 Migration: Ultimate Guide

UA to GA4 Migration: Ultimate Guide

If you are in SEO/ ASO space then you would have definitely heard that Google is updating Google Analytics from Universal Analytics (also known as...
Developer Name Guidelines for Google Play

Developer Name Guidelines for Google Play

With the new Google Play policy and guidelines released in March 2025, the app store focuses on providing an improved in-app experience for users...
ASO Competitor Analysis |App Competitor Analysis

ASO Competitor Analysis |App Competitor Analysis

The app market is expanding at an exponential rate. New apps keep entering, and the established ones are racing to the top charts. To maneuver the...
How to Make Your App Icon Stand Out in the App Store

How to Make Your App Icon Stand Out in the App Store

The minute I say Netflix, the image that instantly comes to mind is the bright-bold-red N in the capital letter on a black background. That is the...
Best Personal Finance Apps in India

Best Personal Finance Apps in India

You are thriving in your business and adept in investments, but managing your financials exhausts your time and efforts. Fret not; Best Perso...
Understanding Data Processing: Definition, Methods, and Importance

Understanding Data Processing: Definition, Methods, and Importance

Data processing is a fundamental aspect of computer systems and plays a crucial role in handling and analyzing data. In this article, we will expl...
Best Free Online Photo Editor Apps

Best Free Online Photo Editor Apps

Photo Editor Apps – Have you ever felt awestruck looking at a few photos on Instagram or Facebook and envied the photography skills behind t...
Cost of App Store Optimization

Cost of App Store Optimization

App Store Optimization can be a game-changer for your app store. By implementing ASO techniques, you can increase the visibility of the app along...